Some of our clients
And some of the challenges we’ve helped them with..
Who we work for
Our clients range from the global network communications agencies to brand marketing departments. Here are some of our recent and current clients:
What we work on
We never discuss the confidential details of individual client projects. However, here are some of the kinds of challenges that we like working on:
What our clients say about us
The interesting thing is that this focus on evaluating the results at the end of our work, also helps our planners take a more commercial approach right at the start of the communications process too.
Not only that, but we’ve found them equally helpful when it comes to clients with limited data as well as those who are drowning in it and need to organise their thinking. So, they worked with us on the British Heart Foundation, where we had very little data to work with and some really creative approaches to evaluation and benchmarking were required. They also worked with us on GSK, where we’ve been exploring brands with decades of data across multiple countries.”
I felt confident enough to re-write my presentation with the new structure and the feedback I got from clients was very positive.
This course was an excellent way of acquiring new methodologies and tools I was craving for on my profession. The Effectiveness Partnership’s Story Telling Course is definitely a good investment!”
I found working with the team at the Effectiveness Partnership to be both stimulating and challenging. Stimulating in terms of the breadth and depth of thinking that they brought to the project and challenging in terms of the way that their up front interrogation of the available data (and ourselves) made us really think about and re-frame the questions we were trying to answer. This resulted in the econometric models being tailored to our needs and recommendations leading to tangible actions.
Grace’s passion for the science and ability to synthesise and simplify complicated modeling approaches, combined with Jane and Gurdeep’s business understanding, commercial awareness and energy ensured that the approach adopted was engaging, cost effective and results orientated; ultimately delivering against objectives.”
The guidance they provided was clear and concise. The case studies they drew from were relevant and extensive in breadth and depth. As I write, both Gurdeep and Janey and their team are working with our department to prepare this year’s IPA submissions.
Their contribution is proving to be of great value in all cases to JWT.”
Instilling an effectiveness culture into the DNA of an agency is a mammoth, daunting task if undertaken on your own. But with the Effectiveness Partnership, you’re not on your own – they’re alongside you every step of the way, maintaining the impetus, offering sagely advice and technical help. As their name suggests, they’re money very well spent.”
If you’d like to find out more about our effectiveness consultancy services, please get in touch here today.
Creative communications strategy. Account planning. Communications effectiveness. Marketing effectiveness. Storytelling. Marketing evaluation. Econometrics. Commercial creativity